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LV=

The power of good internal communications

The challenge

As a result of the launch of Auto Enrolment for employees LV= needed to explain the changes involved to their 5,700  employees and help them to understand the options available in a simple, consistent and cost-effective manner.

The solution

LV= decided to use Just90 video as part of a communications programme; one that also included more website support, and more traditional documents and cascade briefings. This enabled them to reach large numbers of employees wherever they were located around the country in a consistent manner .

The success of the video is discussed on the National Association of Pension Funds website where Mike Acred, the project lead describes the impact that the videos have had.

The feedback

Just90Just90 video clips are great value for money and do the communication job really well. People like to see someone talking on a video rather than  reading paragraphs of words. The feedback we've already had has been very encouraging, resulting in a good response
Mike Acred, Pensions Manager, LV=

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